Project
Beacon
PROWL Studio teamed up with Baukunst, a new collective of creative technologists, to curate BEACON, a pop-up exhibition that took place on July 27, 2023 at Pier 70. The event reframed the future of sustainability with an optimistic twist through contributions from 12 San Francisco-based brands.
"Climate change is one of our generation's most pressing cultural challenges, and to overcome it, we must design inspirational products, not just better technology," Baukunst explains. "We invest in creative technologists who build solutions that can meet the moment and scale. For BEACON, we selected twelve exhibitors who are at the cutting edge of material science, product design, and systems-level solutions — from carbon-negative protein sources (FYTO) to electric RV's (Lightship) — all while holding design as a key principle."
Process
The Event
BEACON was installed on the first floor of Pier 70's Building 12, a forthcoming hub for San Francisco's creative community. Once an abandoned building frequented by urban explorers in the Dogpatch with a rich history as one of the West Coast's most productive steel manufacturing plants during WWII, the building is a keystone of the neighborhood's revitalization. BEACON was one of the first events to offer a unique peek inside the expansive industrial space.
Professional Photography by Cody Perhamus
Coming Soon
This project was so successful, that our collaborative team has decided to make it an annual event. If you would like to get involved in its next iteration, please reach out to us at → HELLO@prowlstud.io
