We worked with California-based commercial carpet manufacturer, Bentley Mills, to uncover and tell their story of how they grew their company, from the ground up, with responsibility at its core. Bentley already had a strong Sustainability story, given that they are the only remaining commercial carpet mill that has remained in California where the standards are much higher than elsewhere in the country; however, we saw their story was a much more holistic one that spanned beyond the borders of sustainability.

With this, we told their story through the lens of RESPONSIBILITY, which offers a well-rounded, 360-degree view of the way they conduct business. Bentley invests heavily in their people, in their community in the surrounding Pasadena neighborhood, and in their products.